We fuse behavioural science, AI and predictive modelling to precisely quantify the growth drivers for your organisation so you can invest in the right future-facing actions that prove ROI and secure growth. Today and tomorrow.
Use predictive tools that closely
link to market share, share of
wallet and profitability.
Know the emotional motivations
driving your customers
“ According to a new McKinsey study, CEOs see marketing as owning a growth agenda, we aim to arm CMO and CCOs with data that talks directly to the C-suite – quantifying the impact of brand and experience activities on the bottom line. ”– STEPHEN PRENDERGAST
This suite will continue to evolve to meet the needs of our clients. Our flagship solutions, BrandEQ and PremiumEQ are used by some of Australia’s leading brands.
“ Knowledge is telling the past. Wisdom is predicting the future. ”– W TIMOTHY GARVEY
As companies continue to expand and refine their digital commerce and promotional platforms there is potential to lose sight of the basics.
This Paper discusses the need for brand equity to truly fulfil its promise. Download this free Paper and subscribe to receive Insight Papers.
Over the past 10 years Elisa and Stephen have blended together their respective expertise in behavioural sciences and advanced analytics to solve some tricky and complex business problems.
Working at the intersection of these traditional qualitative and quantitative skills, new solutions and thinking have emerged. This in turn warranted focus and the development of new products and solutions for business. Introducing FutureEQ.
Elisa has been passionate about understanding the human story and people’s behaviour for the past 30 years. Her interest in keeping up with developments in the space has enabled her to help some of Australia’s largest organisations transform their business. Elisa continues to study overseas and look for the best ways for us to understand human behaviour.
Stephen has been a pioneer in the market research industry for the past 30 years. His commitment to finding new and better ways of delivering outcomes for clients continue to differentiate him from others. And as evidence of this commitment, he was recognised as a fellow of the market research society in 2018. Steven continues to look for future-facing solutions for tomorrow’s marketers.
9 Chapel St Nundah
417 Waverley Rd Malvern East